BLF, Bhopal
BLF, Bhopal
Printing deliverables and illustrating for the annual event of the Bhopal Art & Literature Festival with on ground management.
PROJECT
EVENT ADVERTISING
LOCATION
BHOPAL
ROLE
COMMUNICATION DESIGNER
The Bhopal Literature and Art Festival is the Knowledge Kumbh of Central India. It brings together top thinkers and authors together for intense debates on various facets of global economy, environment, technology and artistic development. It was held at Bharat Bhavan, Bhopal over a stretch of three days- 12, 13, 14th of January 2024.
The Visual Identity team started working on the project for 1 month and 4 weeks starting with theme ideation and concept building which led to the development of motifs that progressed into finally designing the deliverables.
The motifs were illustrated after inspirations taken from all around the city of Bhopal and the culture and heritage it conveys. From its famous Barasinghas to the Lakes of the City of Lakes and the Mughal architecture, we attempted at capturing the core of the festival and the city it was being held in.
Theme for 2024- ‘Prakriti Aur Hum’
The theme was derived from the Baiga Tribe, an indigenous central Indian community that resides with an intimate connection with nature, and a holistic approach to life. These ideas resonated with the core values of Bhopal Literature & Art Festival, which inspired us for the theme ‘Prakriti Aur Hum’.
My role in the project was in the research, designing motifs, designing their festival brochure and other advertising collaterals.
Overview
Motif Process
Brochure Design
The brochure was handed out at the event amd was made by incorporating Zine Design methods alongside the illustrations designed.
Picture Gallery from the Event
